E-cigarettes rapid growing availability is increasing consumer accessibility as the segment is likely to show continued growth for an alternative choice to cigarettes. Smokeless Tobacco Companies in Focus Today are: Breathe eCig Corp, Electronic Cigarettes International Group, Ltd. , Vapor Corp. Totally Hemp Crazy Inc. 


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Ms. Ziering, best known as a former Playboy Playmate and cover model, has appeared in dozens of television shows and movies during her career, which began in the late 1990s. Having created an avid fan base from her time in the spotlight, Ms. Ziering will now work to promote Breathe as an alternative to the traditional cigarette, while also reaching new customers with her natural appeal as a public figure. In her role, Ms. Ziering will travel the country to appear at major industry functions, sporting events and conferences, among others. A former smoker who gave up the habit when she had children, Ziering is now a proponent of e-Cigarettes and the alternative they provide to those looking to stop smoking. With a majority of e-Cigarette users being females who gave up cigarettes, Ms. Ziering will serve as a source of inspiration for those women and mothers who are struggling with quitting the habit. "I was an electronic cigarette user long before I came onboard with Breathe," said Ms. Ziering. "Compared to smoking cigarettes, which I did for years, Breathe's products are much safer and better for families as well as society as a whole. This option doesn't subject those around you to the dangers of second hand smoke. My motivation to quit was largely related to being a mother, but I also knew I needed to give up cigarettes for my personal health, as well-something Breathe can potentially do for millions just like me."

In other smokeless tobacco news and developments: Electronic Cigarettes International Group, Ltd. (otcqb:ECIG), a global marketer and distributor of electronic cigarette and vapor products whose brands include FIN, Vapestick, Victory, VIP, and others, announced that it has completed a one-for-fifteen reverse split of its outstanding common stock. Beginning with the opening of trading on Tuesday, March 24, 2015, the Company's common stock will trade on a split-adjusted basis, with a new CUSIP of 285560207. As per FINRA regulations, a "D" will be placed at the end of the Company's ticker symbol for 20 business days ("ECIGD"), after which, the symbol will revert back to "ECIG."

mCig, Inc. (otcqb:MCIG), a leading provider of technologies and services for the legal medical and recreational marijuana industry, has made a strategic investment in the Native Cannabis Trade Organization (NCTO) to jointly educate, council and market to Native American Tribes in key states around the country. NCTO works with Native American Tribal communities to assist in joint venture agreements to build out growing facilities on reservation lands using the most current growing technology along with providing capital funding.

Vapor Corp. VPCO, -3.70% a leading U.S. based distributor and retailer of vaporizers, e-liquids, e-cigarettes and e-hookahs, recently announced that it has expanded its retail footprint by opening three additional locations of "The Vape Store" chain in Orlando, Fla., and acquired an existing store in Port Charlotte, Fla., that has been converted to a "The Vape Store." The addition of these four new stores follows the Company's expansion strategy through "The Vape Store" retail chain, which was acquired through the recent merger with Vaporin, Inc. The Company's retail strategy capitalizes on the growing market trend of customers who are purchasing vaporizer products. In 2014, an estimated one-third of the $3.5 billion retail purchases in the U.S. were through the vape shop retail channel, shifting from c-store, food, drug and mass retail channels.

Totally Hemp Crazy Inc. (otc pink:THCZ), through its subsidiary, Cannabis-Holdings, focuses on the provision of cannabis and hemp related products. It intends to offer hemp oils, hemp energy drinks, hemp candies and chewing gums, and other products. The company was formerly known as Republic of Texas Brands, Inc. and changed its name to Totally Hemp Crazy Inc. in August 2014. On Monday. THCZ closed up .57% on over 22.6 million shares traded.

Big Tobacco in the Smokeless Arena: Philip Morris International, Inc. PM, -0.35% & Altria Group Inc. MO, +0.41% are now players in the electronic cigarette market. As well as Lorrillard, Inc. LO, +0.00% through its subsidiaries, that manufactures and sells cigarettes in the United States. It operates through two segments, Cigarettes and Electronic Cigarettes. The Cigarettes segment offers various cigarettes that include approximately 45 product offerings under various brand names, such as Newport, Kent, True, Maverick, and Old Gold. The Electronic Cigarettes segment researches, develops, manufactures, distributes, markets, advertises, and sells electronic cigarettes under the blu eCigs and SKYCIG brand names. The company sells its products primarily to wholesale distributors that services retail outlets, chain store organizations, and government agencies, as well as directly to adult consumers through the Internet. On Monday, LO closed up 1.46% on over 4.1 million shares traded.